Business marketing can be thought of as part of an organisation or individual's marketing strategy. It empowers people to sell their goods or services to businesses and other consumers through targeting the right audiences and understanding their commercial needs.
When you enter a restaurant or a hotel and are greeted with a friendly smile and helpful hands, the service and accommodation naturally improve for you.
Isn't that what hospitality is all about?
Environmental graphic design has been applied extensively throughout history in places such as schools, galleries, workspaces, and more. It can be seen in everything from ancient Egyptian inscriptions decorating tomb walls to contemporary room paintings in lobbies.
It aims to change how individuals relocate through space, engage with others, and feel while they are there. It goes far beyond simply designing a room's structure or a wall's paintings. The environment and the human condition can be impacted by anything, from the colour of a wall to the sound that feet make on the ground.
On Monday 24 October, the London College of Contemporary Arts’ new Level 4 BA Fashion students hosted a Halloween Fashion Show.
Having been set a brief by Dawn Burton, Fashion Lecturer at LCCA, to develop sustainable Halloween-inspired outfits, students showcased their completed looks in The Garage at LCCA.
Students, Mariam Bobb and Marnei Williams, have kindly shared the details of their design processes.
Fashion Innovation Week took place from November 14th – 18th. It was a rollercoaster of exceptional opportunities for students to immerse themselves in the creative industries and to work alongside industry practitioners and experts.
Focusing on natural and sustainable processes alongside the future of fashion, students have been able to dye natural fabrics with foraged materials, produce zero waste garments, examine vintage garments, explore luxury branding and PR, and learn about blockchains and the metaverse. Speakers such as Christie Lau shared resources for this new digital space to make entry into this world more accessible.
Have you ever stared at your enormous closet while feeling like you had nothing to wear? Unfortunately, we often act on that feeling by going out and buying something else, which temporarily makes us happy. The issue is that the joy rapidly passes away, and a few weeks later, you find yourself in the same position in front of your closet.
Most young consumers in 2022 love to buy clothes from retailers like H&M, Zara, and Forever 21. These are cheap, fast-fashion shops that are usually up to date with the latest fashion trends and allow young people to dress on trend without the high-fashion prices.
However, shopping at these stores does have its downside. Environmentalists are trying to bring awareness about the environmental impact credited to the fast fashion movement. As per a recent UN Environment Programme report, the fast fashion industry contributes to 8-10% of global carbon emissions and is the second biggest consumer of water.
But what is fast fashion in the first place? Why should you be aware of the ecological impact of fast fashion as an aspiring fashion designer and buyer?
Enny Piscitelli is a Level 5 BA Fashion student at London College of Contemporary Arts. She recently completed an internship at Paul Costelloe and received excellent feedback from the Head of Design. Her work has been featured as part of the LCCA 2022 Showcase, and her collaborative piece with MyWardrobeHQ is available to rent on their website. Lets find out more about Enny's internship experience below.
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